Last year, we were so proud to introduce Lauren Yakima as the newest face of Jo+Jax. Lauren won the 2015 Jo+Jax Model Search, and she epitomizes what a great brand representative should be: fun, charismatic, totally talented, and awesomely down-to-earth. “Winning the Jo+Jax Model Search was such an unforgettable experience,” Lauren says a year later. “I’m so glad I was able to be a part of the whole process—modeling and shooting the new collection—and was so shocked I won. I couldn’t believe it — and the first time I saw myself on the Jo+Jax website was so strange! I wasn’t used to it.”
We could believe it, and we loved having Lauren rep our 2015 Summer Collection. (Her favorite items are the Gia Pant and Jacket, and the Slouch Pant, FYI. “They’re so comfy and super cute,” Lauren says. “I wear them out all the time!”)
If you want to follow in Lauren’s perfectly pointed footsteps (the contest begins April 1!), heed her advice before uploading your submission.
- “Make sure you promote yourself,” Lauren says. “Post almost every day, and tell all of your friends and family members to post, too. I love all kinds of social media, so getting to post to help get voters was really fun for me.”
- “If you want to get noticed, use a professional photo of yourself in the contest,” she says. No saved Snapchats, please!
As for whether Lauren’s modeling days are to be continued? Maybe! “I’ve always talked about pursuing a modeling career,” she says. “I don’t know if I actually will, but I’d love to try!”